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What's
going to happen in 2003, and how will it affect you?
4 Relentless
Economic Pressures
Guaranteed To Continue Insurance Price Increases In 2003
(And Maybe For Several Years To Come)
The bad news
is insurance rates will continue increasing through 2003. The
good news is the increases shouldn't be as high as those in 2002.
However, some lines of business and some professions and industries
are in for another shock in 2003.
Relentless
Pressure #1: Is There Any End In Sight To The Stock Market Downturn?
At the time
of this writing the DOW Jones Industrial Average is down more
than 10% in 2002 - the 3rd down year in a row. Whether or not
a recovery has begun, as some analysts suggest, remains to be
seen. The fact is insurance companies didn't make much investment
income in 2002
again.
In the 1990's
insurance companies made money by investing their cash reserves.
This relatively high investment income led companies to price
their insurance very low. So low, in fact, that on average they
were paying out $1.12 in claims and expenses for every $1.00 they
collected in premium
actually losing money! But making
it up, and then some, with their investments.
Unfortunately,
the investing gravy train came to a screeching halt in 2000 and
2001. Companies started raising prices to compensate for reduced
investment income. With the stock market trend continuing downward
through 2002, the rate increase trend going forward will continue,
too.
Relentless
Pressure #2: There's More To Overcome Than Just Lost Investment
Income
Insurance
can be quite complex, but at its most basic level it's really
quite simple. The insurance company must collect more money in
premium than it pays out in losses (claims), and still have enough
left over to pay expenses (like payroll, buildings, office equipment,
etc.).
The problem
is claim costs are escalating dramatically. They're outpacing
price increases like a mouse that can outrun the cat that's chasing
it. Time for a faster cat! For insurance companies that means
continued price increases to keep up with, and hopefully catch,
skyrocketing claims costs.
What's driving
up claim costs? One area to blame is the out-of-control legal
system we have in the U.S. - frivolous lawsuits, huge settlements
awarded, and massive legal fees drive up claim costs year after
year. There's also the rising cost of catastrophes, environmental
hazards and overall inflationary pressures in the trades that
service the insurance industry.
This is, of
course, an on-going battle insurance companies have always fought.
Unfortunately, the companies have allowed other factors to put
them behind in this battle, and now they're playing catch up.
In some areas, even with the recent increases, insurance prices
are only matching those from 1992. That means continued price
increases for you.
Relentless
Pressure #3: The Law Of Supply And Demand Applies To Insurance,
Too
We all know
how supply and demand works around the holidays. Ten million kids
are screaming for the newest fad, but somehow the manufacturer
only managed to ship 8 million units for the holiday season. So,
you pay $200 for something that will be $29.95 when the demand
fades. The same concept applies to insurance, too.
Global insurance
capacity (non life insurance), essentially the capital available
to the industry, is down 22 - 25% over the past two years. Remember
we're talking about a worldwide industry here
the World
Trade Center disaster, terrible flooding in Europe, other natural
disasters in the U.S. and around the world all contribute to the
problem. In 2002, the U.S. market alone fell by $36 billion.
Combine this
with economic factors like a 2 year down market in the U.S., Europe,
Japan, etc. and poor profitability for insurance companies in
general and there's a very low capital injection from the investment
community.
So, the supply
of capital is way down, investment capital is scarce, but the
demand for insurance remains high. The result is rising prices.
Relentless
Pressure #4: A Global Air Of Uncertainty
After September
11, 2001 the financial stability of the insurance industry was
called into question. Not because it needed some fast money to
pay for the World Trade Center- it had sufficient reserves for
that. But, because the magnitude of the losses prompted the question,
"Could the industry survive another catastrophe like that?"
Unfortunately,
as you saw above, global insurance capacity continues to decrease.
The industry must reverse this trend to able to withstand future
tragedies the magnitude of the World Trade Center losses. The
threat exists, and that's what insurance is all about - being
prepared for potential future catastrophes.
Reinsurance
companies provide insurance to the insurance companies you're
familiar with, thus their actions directly influence the actions
of your insurance company. Due to the factors we've mentioned
and an uncertain future, they continue to restrict the risks they
are willing to take and charge the insurance companies more for
their reinsurance contracts. The insurance companies will continue
to pass those increases on to you, the consumer.
Until industry
reserves are restored to appropriate levels and the reinsurance
companies are more comfortable with their ability to withstand
an uncertain future, the upward pressure on prices will continue
definitely through 2003 and probably beyond.
3
Direct Impacts On YOU, Your Family And Business...
(The Unprepared
Will Lose Money, Lose Protection - And Waste Time!)
Impact
# 1: The price YOU pay for insurance is going up
period.
Probably not as dramatically as in 2002, but going up nonetheless.
The events explained above make this an unavoidable outcome. It's
not a matter of if. It's a matter of when, how much and what you
can do about it to cushion the blow. In personal lines insurance
- personal auto, home, etc. - many companies filed rate increases
during 2002 (lagging behind their business insurance focus in
late 2001), and you'll feel the effect of those filings with your
2003 renewals, if you haven't already.
Generally speaking, personal lines increases will remain moderate.
However, depending on where you are and who your company is you
could see increases greater than 10%. Higher increases are especially
possible for homeowners' insurance. Insurers are beginning to
wake up to the fact that they've been losing money on homeowners'
insurance. Some companies have stopped writing homeowners' insurance
entirely in certain states.
The greatest price increases, however, will be applied to business
insurance again in 2003. But its worth saying again that it shouldn't
be as bad as 2002. However, there will be exceptions!
Habitational risks (rental properties, apartment buildings, etc.),
medical malpractice, directors and officers liability are among
those likely to see significant increases again. And nothing can
be ruled out depending on the overall risk experience of your
industry and of your business in particular.
Impact #2: In 2002, some businesses saw the availability of
insurance become quite scarce
if they could get it at all
due to the historically poor performance of their industry
as it relates to loss experience.
Companies abandoned lines of business they felt they could not
insure profitably.
Most of those decisions were probably made in 2002. However, again
you cannot rule out the possibility of insurance being unavailable
to you in 2003 as companies continue to weed out their unprofitable
business. If you previously got your insurance in a standard market,
tighter underwriting may now force you to shop "non-standard"
markets.
Impact #3: Everything is going to take longer.
Continued rate increases mean more consumers will be shopping
their insurance. Continued tight underwriting means lengthy review
and approval time at the companies. Your agent will be shopping
more - not just for you, but for all his/her clients.
21
Things You Can Do
To Get The Protection You Need For Your Family & Business
And Help You Save Money
1. If practical,
use only one agent/broker for all your insurance business. Consolidate
all of your family's insurance with one agent. If you own a business,
consolidate your business insurance with one agent. This way you'll
have someone who understands your entire needs and can get you
full protection.
2. Use an expert. Most families and most businesses are underinsured
- and don't know it until tragedy strikes. Engage the services
of an agent who will advocate for your complete protection - and
who understands the complex and differing needs of different people
and different businesses.
3. Your agent should have access to several alternative markets
to shop the account when necessary.
4. Cooperate fully with your agent. This is not the year to put-off
phone calls and wait until the last minute. The insurance underwriters
are going to be reviewing everything, and that's going to create
a work backlog. Wait until the last minute and you may find yourself
with no insurance at all!
5. Provide all information your agent needs as quickly as possible,
and make sure he/she has your e-mail address and fax number for
fast communication.
6. Know the company you are insured with. What is their financial
condition? Make sure your agent places your business with a financially
stable company. Discuss this with your agent. (We're predicting
the decline of many insurance companies in the coming turbulent
period.)
7. Once you have a professional agent and insurance company you
trust, stick with them for the long term. Moving an account every
year or two to save a few hundred, or even a few thousand, dollars
can be counterproductive during times like this. Insurance is
a relationship business and loyal customers have more bargaining
power with trusted business partners than those who shop their
accounts routinely.
8. Business owners: comply with recommendations from company engineers
and loss control. Remember all the things the loss control department
has been asking you to do for years
to improve safety and
reduce risk? If you haven't done them, yet, do them now!
9. Voluntarily take steps to eliminate hazardous conditions and
create a safe environment any company would want to insure. And
safeguard your property to reduce the risk of theft and damage.
10. Make a list of the actions you've taken to reduce your risk
and have your agent use that list when negotiating your rates.
11. Minimize your claims. The businesses that will get the highest
rate increases, or not be able to get insurance at all, will be
those with frequent small losses or who ignored loss control recommendations.
12. Make sure any new equipment or buildings are installed or
constructed in a manner desirable to the insurance company. Consult
your agent and loss control before proceeding with construction
or installation.
13. Make your insurance agent part of your trusted team of advisors
- along with your attorney and accountant. Your agent is critical
to your overall economic well-being. Your agent may be able to
help you avoid unpleasant surprises.
14. Save money: increase your deductibles and retain more risk
- most companies look favorably upon clients with higher deductibles.
It shows you are willing to cover the small day-to-day stuff,
and use your insurance for large losses - as it is intended. This
will help lower your rates, too.
15. If possible, use higher coinsurance formulas to help lower
rates.
16. Most individuals, families and business are under-insured!
Do a thorough review of your coverages to make sure you have insurance
in place for exposures that are critical to the survival of your
business, and to eliminate any that are no longer needed.
17. If you absolutely must lower your costs, you may want to temporarily
suspend "non-critical" coverages. Of course, you would
be retaining the risk of loss yourself in this case. Make sure
you fully discuss this with your agent.
18. Be sure your insurance is providing proper coverage amounts.
You may be dangerously underinsured in some instances, or paying
for coverage you don't need in others.
19. Employ non-insurance risk management techniques where availability
of coverage is an issue and/or to reduce your cost of insurance.
20. Small business owners should ask what special programs and
discounts might be available to them.
21. Whenever possible, business owners should place their entire
business insurance package with one insurance company. Package
policies are almost always cheaper than spreading insurance coverages
over several insurers. Also, you are less likely to have expensive
coverage overlaps or, more importantly, coverage gaps. Discuss
this with your agent.
The dramatic
conclusion
- 2002 brought
dramatic price increases and reduced availability as predicted.
It's not over.
- 2003 should
be "better" overall, but no one can predict the future.
What events await that could deliver another crippling blow
to the world economy and the insurance industry? Hopefully,
none!
- Insurance
will become a more important part of everyone's life. You'll
be paying more. You'll be spending more time making sure you
have the protection you need.You must make your agent a Trusted
Advisor to your individual, family and/or business.
- Review
the "Financial Stability Checklist" with your family
and/or business associates.
- Discover
what you can do to save money, save time - and get the protection
you need.Do not delay. The saddest words an agent ever hears
are "I never thought it could happen to me
"
- Ultimately,
you're responsible for your own insurance buying decisions.
Be a smart consumer.
For more information,
contact the Manufacturers Insurance Resource Center or get a Quote
to discover how you can avoid the insurance crisis outlined in
th is special report.

Final
note. The information in this report is based on the most current
and complete information available today. The insurance industry
has survived many crises before. Hopefully, insurance companies
will explore and discover creative solutions to the problems predicted
in this report. Whatever happens, your agent - and the other Charter
Members of the Society - intend to help you make responsible consumer
decisions about the protection of yourself, your family and/or
your business. If you have any questions about the content of
this report, contact your agent immediately.
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